The advertising industry is driven by data. Collecting and analyzing information to understand consumer behavior, market trends, and customer preferences is pivotal for successful advertising campaigns. Online forms are an excellent way for the advertising industry to gather valuable information from customers and target audiences. These forms can be used to collect feedback, conduct surveys, collect leads, and more. With MakeForms, advertising agencies can create customized forms that are easy to use and analyze, making data collection and analysis more efficient.

You can sure your forms are visually appealing and user-friendly with MakeForms. Additionally, our real-time data tracking and automatic data organization features can simplify your backend data analysis job by a lot. Your forms can be embedded or published on websites, social media pages, blogs, and email campaigns.

7 Best Practices for Crafting Highly Effective Online Forms in the Advertising Sector through MakeForms:

Focus on clarity in language

Use a clear and concise language that is easy to understand for customers and prospects.

Pick the right form type

Choose the right form format that best suits the purpose of the form, such as one at a time, step forms, or all at once.

Ask relevant questions only

Include relevant fields and questions that provide valuable insights into consumer behavior, market trends, and customer preferences.

Use conditional logic

Use conditional logic to tailor the form to the specific needs of customers and prospects.

Custom brand your form

Add custom branding to the form to improve the visual appeal and user experience.

Share on all platforms

Embed the form on your website and social media pages to increase visibility and response rates.

Analyze data

Analyze the data collected using MakeForms to gain insights and make informed business decisions.

By following these tips, you can create an online form that is user-friendly, professional, and effective in capturing data for your advertising needs.

The types of questions to include in an advertising form 

  • Demographic questions: Asking about demographics can help you learn more about your target audiences by gathering data on things like age, gender, geography, income, and education.
  • Open-ended questions: These inquiries let clients or customers give thorough comments, advice, and viewpoints.
  • Multiple-choice questions: It is simpler to classify responses when questions like these provide customers and prospects with a variety of possibilities.
  • Ranking questions: Invite customers and prospects to rate choices to help you understand their preferences and priorities.
  • Likert scale questions: Customers and prospects are asked to rate how much they agree or disagree with various statements using a likert scale.

Types of Forms used in the Advertising Industry

Contact Form

Enable the advertising agency to be contacted by prospective customers or partners.

Lead Generation Form

Get the contact details of prospective clients who are considering a specific good or service.

Survey Form

Get consumer opinions on a certain good or service.

Event Registration Form

Let attendees to register for a workshop, conference, or other event.

Job Application Form

Get applicants’ resumes and other information.

Feedback Form

Get consumer reviews regarding their opinions of a specific product or service.

Request for Proposal (RFP) Form

Gather information from potential vendors for a project or campaign.

Subscription Form

Provide the option for customers to subscribe to a newsletter or other marketing materials.

Contest Entry Form

Gather information from participants in a contest or giveaway.

Customer Service Form

Submit queries or problems pertaining to a good or service using a customer support form.

Browse free templates here

Engage audiences and collect data with MakeForms!